Senior Manager Product Management and Engineering

Senior Manager Product Management and Engineering

Amazon.com | Seattle, WA | 03/2016-05/2017

As General Manager of Kindle Ventures at Amazon from 2016 to 2017, Brad led transformative initiatives, overseeing programs, operations, and marketing across various business lines.

Under Brad's leadership, he achieved outstanding results, increasing revenue by 262% YoY while simultaneously reducing operational costs by 16% through a scalable, low-cost publication model. This involved strategic retooling of the acquisition strategy, eliminating redundancies, and implementing automation improvements.

One notable achievement was Brad's role in positioning Kindle First as Amazon's largest subscription email program, growing the consumer base by 85% with over 2.4 million users added and driving 23 million downloads in 2017.

Brad introduced groundbreaking digital innovations during his tenure, launching Amazon Charts to reinvent the eBook bestsellers list and provide unprecedented insights into reading data. 

Additionally, he implemented advanced tools using pattern analysis, natural language processing, data science, and machine learning, resulting in a $4 million+ incremental annual revenue increase and the development of an organic bestseller identification tool surfacing titles 120 days before reaching the Top 20 ranks.